Getting Started with Best Practice Pricing

If you skipped ahead that’s ok!

In order to get started implementing best practice pricing policies it is important to discover where those areas of opportunity are within your business for overall improvement.  Atenga makes this quick and easy!  We have assembled an online assessment tool to evaluate your current pricing practices against 8 distinct categories of industry defined best practices.  Upon completion of the assessment you will have two choices:

• Receive your quantitative score via email
• Have an Atenga pricing expert analyze the results and provide recommendations for immediate improvement

Get started and take the assessment.

Continue your Pricing Education

Atenga has assembled a series of webinars to aid you in your continuing pricing education.  The topics include:

• Best Practice Pricing – A Comprehensive Review
• How to Price a new Product or Service
• How to Price and existing product or service
• Calculating Customer Response to Price Changes: Plan before you Leap
• The Secrets of Pricing Technical Products and Services
• Price Strategies for Manufacturers
• How To Successfully Manage a Price Increase… and keep your customer
• Price Strategies for Service Companies
• Understanding Customers Values... Why they lie and what you can do about it
• Price Strategies for Commodities
• The Challenge of New Product pricing - A step-by-step Guide
• Price Strategies for Distributors

To register for a webinar visit the webinars page.

Executive Roundtables

Do you want to train your internal staff on best practice pricing?  Atenga offers an onsite, half-day immersive Executive Roundtable.  The curriculum can be tailored to better suit the audience but the typical agenda includes:

1. The Important Role of Pricing Strategies

A review of price strategy optimization in the context of other business improvement strategies such as cost reduction and sales improvement, new product innovation, acquisition and geographical expansion.

2. Lessons from the front lines of the pricing wars

This is a summary of Best Practice Pricing at other companies; what they did, what the results were. It introduces the practical pricing steps companies have taken to improve their business performance.

3. Profitability Audit

We will teach the disciplined, rigorous analysis of your internal order data to find opportunities to improve price realization and eliminate profit leaks - and show how other companies have used this to reevaluate their product/services and sales strategy to drive additional revenue and profits.

4. Value Processes

This section covers an overview of how Value Processes are conducted and by reviewing several case studies, attendees with have an understanding of the benefits companies gain from the Value Processes.

5. Price Training for Sales

The sales force is often the most skeptical of a new pricing strategy. But their support is essential. This review of the Price Training for Sales seminar provides an understanding of the sales training processes and benefits.

6. Discussion and Q&A

An informal and interactive discussion with your team of how Best Practice Pricing will work at your company.
If you would like more information visit our contact page.